the brand services

Ready to take up space?

You're in the right place.

Strategic, story-led brand identities for women business owners ready to build something that embodies their truth.

Your brand is the complete representation of the business you've built.
Where you've come from and where you're at.
Your values, audience, tone, positioning, competitive landscape.

Every project starts with strategy,
because visuals without direction are just decoration.

branding is more than just looking good

Illuminate Brand Analysis

A 60-minute strategic session to diagnose what's working in your brand and what's holding you back. Walk away with clarity and a plan — whether that's Bold Brand or something else entirely.

$450

The
Bold Brand

Complete brand strategy and design for founders + experts who've outgrown their brand — or never had one that fit. Strategy, visual identity, and systems built from the ground up.

$4,500

Which service is right for you?

Choose Illuminate Brand Analysis if:

You want strategic clarity before investing in a full rebrand

You need an outside perspective on what's working and what's not

You're not sure what needs to change

Choose the bold brand if:

You know your brand needs a complete foundation

You've outgrown your current brand (or never had one that fit)

You're ready to invest in strategy + design + systems

What makes your approach different? +

I ask questions many designers may think are "unprofessional" or out of scope — the stuff about what shaped you, what you've survived, what patterns keep showing up that you can't quite name yet.

My background is all over the place: finance, project management, interior design, yoga, global moves every 1-3 years, solo parenting, late-diagnosed ADHD. That winding path is exactly why I'm good at this. Life has LIFED for me, brought me to this point with a unique POV, and now I use that to see connections across contexts that don't typically overlap. Your "irrelevant" experience? That's actually your differentiator—I just help you see it.

A lot of brand work stays surface-level. I go deeper because surface-level brands rarely last.

Do we need to get on a call before I can move forward? +

Start with an inquiry through the contact page. We can hop on a brief call if you need, but it's not required — we'll figure out what works from there.

Where are you based, and does that affect scheduling? +

I'm currently based in Japan, which puts me 14–17 hours ahead of US time zones. All calls are scheduled on Fridays or Saturdays to accommodate the time difference. It works — it just takes a little coordination on the front end.