brighten brand refresh
a focused visual refresh to bring new life to your existing brand
What is
Brighten Brand Refresh?
- A cleaned-up, unified visual identity
- A mini brand playbook and strategy workbook
- Follow-up support as you get started
Investment: $1,000 USD
timeline: 2 weeks
The Brighten Brand Refresh is a focused, two-week visual refresh to bring new life to your existing brand.
You're running this thing solo, triaging priorities, and making smart calls about where your time and budget go. Not every season calls for a ground-up rebuild. Sometimes the right move is making what you already have work harder.
That's this.
You already have a logo, a few go-to colors, fonts you like. This pulls them into an improved system — cohesive, accessible, memorable, built to scale with you.
In two weeks, you'll have:
What you'll receive:
- Logo cleanup + secondary version and submark/icon for wider use
- Revised color palette with the right range, harmony, and accessibility
- Curated fonts that work together
- An original brand pattern
- Stock photo & brand asset suggestions
- Brand-in-use mockups
- A mini brand playbook
- A DIY story-led strategy workbook
- One revision round & two support days
This is for you if:
- You have a logo and existing brand elements you mostly like — they just feel inconsistent or unfinished
- You're not ready (or not yet able) to invest in a full strategic rebrand
- Your current focus is only updating visuals
- You need a quick turn around
- You're ready to show up more confidently in your business
This is not for you if:
- You want a brand new logo concept or creative direction
- Your brand doesn't reflect who you are at all anymore (that's The Bold Brand)
- You need a strategic identity that includes values, voice, audience, etc.
- You're starting from zero
- You want custom illustrations, stickers, or additional brand assets
booking & next steps
The timing:
Kickoff calls are scheduled on Fridays or Saturdays to accommodate time zone differences (I'm based in Japan). Work officially begins the following Monday.
What happens next:
Once you book, you'll receive your intake form and file upload instructions. We'll schedule your kickoff call, and from there the two-week refresh begins. Once your updated branding has been approved, I'll send your files and you'll have two days of follow-up support to ask questions as you start putting everything into use.
investment
$1,000 USD
With the Brighten Brand Refresh, you'll get a cohesive, polished visual identity — and everything you need to use it with confidence.
